Drive More Customers to Your Retail Center Website in 2023 with These Must-Have Elements
Your retail center website is the digital entry point for potential customers. Make sure your website gives visitors the experience, information, and tools they need to become loyal shoppers. Here are the must-have features for 2023:
Shop/Vendor Spotlights
Showcase your unique mix of shops and vendors through vivid descriptions, eye-catching photos, and calls to action to visit their sites. This helps visitors discover new favorite boutiques, restaurants, services, etc.
Easy-to-Find Directions
Enable visitors to easily access directions to your retail centre and every shop. Prominently display an interactive map, navigation tools, and clear contact information. This facilitates visiting in person.
Promoted Events Calendar
An up-to-date events calendar displayed prominently on your site keeps visitors engaged. Share upcoming sales, entertainment, activities, and other happenings. Allow for easy event submissions from vendors.
Optimized Mobile Experience
With most traffic coming from mobile devices, ensure your website adapts seamlessly. Pages should resize, links and buttons should be tap-friendly, and the mobile experience should feel intuitive.
By highlighting your shops, driving directions, and events, your website can effectively attract and inform customers. They’ll find the “explore our centre” experience you want to promote. A website tailored to customers’ needs is the best digital entry point for your retail centre this year!